All “Participation” in Web2 Transforms into “Rewards” and “Ownership” in Web3
In traditional Web2 platforms, user participation has primarily functioned as fuel for platform growth.
Clicks, photo captures, social sharing, and campaign engagement generate value that accumulates as advertising revenue or brand assets for companies, but rarely returns directly to users. Even highly engaged participation—such as fandom activities, branded frame usage, or merchandise purchases—has not translated into tangible rewards or decision-making power for users.
Web3 fundamentally reshapes this structure.
A Circular Ecosystem Connecting Users, Photo Booths, and Brands
Within the Life4Cuts Web3 ecosystem, users, photo booths, and brands are seamlessly connected in a self-reinforcing loop. Every user action—photo shoots, filter selections, branded frame usage, and fandom participation—is recorded on-chain in real time, and participation is rewarded with tokens.
More importantly, Life4Cuts Web3 expands play-based participation into user rewards, brand marketing, and DAO governance, enabling offline activities to evolve directly into digital assets and community rights.
We call this system the 4Cuts Ecosystem—a circular model where participation generates ownership, rewards, and long-term engagement. Further details can be found below.
